Depending on the nature and the way we choose, for the strength or weaknesses of the approach to corporate social lie in the fact that most of its applications are in the form of a hybrid between the private and non - - profits and the public sector. As has already been described as a hybrid is a non-profit organizations with a spin-off, that the revenue generated for the organization of social objectives. With more weight on the private sector, for-profit sector, a hybrid model is being developed whereby companies money and know-how for non-profit. Increasingly, the latter model is linked with government for their printers to show a certain degree of social responsibility.

The most realistic and desirable for each undertaking socially responsible by the so-called strategic Philanthropie””-selected in the areas directly related to the interests of society, in the arena, which the company can claim quite rightly, Knowledge and direct participation. The use of the concept offers a good financial return on indirect investment philanthropy. Indeed, the practice of traditional philanthropy is not good business sense because it is not a tangible return. In a more sophisticated taking into account the nature of philanthropy today the concept of strategic philanthropy that emphasizes highly motivated and visionary entrepreneur can bring together networks of organizations in the new Code of ventures.

As”,”” social Begriff’’strategischen corporate philanthropy is a joint, a combination of these two concepts, which fit together, of course, and yet, acceptance and common sense. It is the lack of a natural form, that the concept open to resistance and defiance. Challenges, implicitly or explicitly, rich in various interpretations, as the conditions are right came together for refusal of all, they should be used.

The language is a central element in the transfer to the rationalization of the approach to social policy. This is because the acceptance speech earlier or operates in parallel with the decrease of materials. Thus we see the emergence of terms that were previously restricted to the business sector, such as ‘‘social venture capital’’, ‘‘social return on investment’’, ‘‘invest’’ rather than ‘‘donate’’, ‘‘revenue streams’’ and ‘‘client groups’’ applied to the social and public sectors.

If the settlement of social cohesion and the public sector by the language of the economy is accepted, the removal of barriers between sectors are standardized. However, words are in the city, unlike the distinction between entrepreneurs, social or artistic, the capital rather than financial capital, with capital for social purposes by referring to this precious common.

On the other side of the opposition may stem from the close association of Begriff””Unternehmer with the creator and destructive aspects of capitalism. Those who are concerned about the negative aspects of the operation are resistant against the blurring of boundaries between public, private and civil society, proposed by social entrepreneurship, with the potential for increased influence of the economy beyond the private sector. The non-profit sector for a long time, in the context of creating and maintaining a strong civil society. Marketing for this sector, then the association called to question of concern for the viability of an independent civil society.

Moreover, if the company has the power to choose the non-profit organizations to benefit much more by a corporate partnerships, what happens with those who are not elected and therefore the marginalization?

A parallel can not make a distinction between the concept of social cohesion and sustainable business, because sustainability is widely open to interpretation. As social entrepreneurship, sustainability may be in favour of social and environmental standards or economic sectors, according to the model adopted. Good promotes social sustainability and environmental standards on economic development, respect for social values, a genuine civil society on the basis of social protection entrepreneurship. Interpretations derived from beliefs and experiences. The protection of social entrepreneurs and their work should ultimately be judged by the quality of social consequences, and this evaluation should be independent of private entrepreneurs.

With concepts and movements such as social entrepreneurship, environmental sustainability and social responsibility, it is important that we follow with attention on the applications of convincing terms, as well as their practical impact. All of them are attacked, the value-loaded labels can be used for a wide range of interests, motivations, activities and results.